Practical guide · Orange Ink
How to draft a property brochure with AI
Use AI for structure and first-pass wording, not as a source of facts about the property.
- 01
Supply the approved brief
Include source sheet, audience, format, tone and required disclaimers.
- 02
Draft by section
Create overview, accommodation, features and location copy without filling gaps.
- 03
Run a factual edit
Compare every statement with the source sheet and current requirements.
Go further with the pack
AI Listing & Follow-up Kit
Start with the free property checklist, then use the paid Estate Agent AI Kit for the complete, checked workflow.
Get the free checklist PDFFree pack starter
Free download
Questions, answered
Before you decide
Can AI write the location section from memory?
Use supplied, checked local information; do not rely on model memory for distances or amenities.